What Is HEEL ?

Good Dog *HEEL* is a decentralized Web3 brand developing original characters & content. Powered by a passionate community and the Ethereum blockchain. The HEEL Ecosystem currently includes: HEEL Token, Original 300 HEEL NFTs, and the upcoming ‘My Good Dog’ NFT collection.

Who develops for GOOD DOG ?

Lead curator Milly, is supported by a highly proven & experienced team of solidity developers, blockchain professionals & various artists. However, Good Dog’s success ultimately depends on its passionate community.

Decentralized Dog

Good Dog *HEEL* is a decentralized vision by deployer Milly, ultimately carried out by the community itself. HEEL is governed by a ‘Do-First Mentality’. Instead of asking for something to be done, show initiative by proposing solutions and new ideas for the betterment of the entire community.

HEEL Token

Good Dog *HEEL* is an Ethereum based token that represents the HEEL brand. Available on Uniswap & Shibaswap. HEEL token holds various utilities exclusive to the HEEL Ecosystem, some including: brand equity, governance, rewards, NFT minting eligibility, & more.

HEEL token has a total supply of 1,000,000

0% transaction tax, & a renounced smart contract

Maximum wallet of 32,500 HEEL tokens

Maximum transaction of 30,000 HEEL tokens

6% of HEEL supply bought back, added to HEEL Liquidity & burned forever

HEEL treasury holding 3.25% for a future migration to the Shibarium L2

Contract Address : 0xf941d3aabf2ee0f5589e68ba6047b8329592b366


Original HEEL Collection
It all began with a collection of 300 HEEL NFTs. These (Evolving) HEEL NFTs act as mint passes for all future HEEL collections. This collection contains 0% creator fees forever. Link to collection:


My Good Dog Collection

1,555 unique NFTs to expand the Good Dog world. To be accompanied by staking for unique rewards including: NFTs, Free Claim(s) Eligibility, Upgradeable Traits, Unique Rare traits, HEEL Tokens, ETH, & more.

3D Characters

Young Ryoshi and Shiba